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5 Ways to Engage And Grow Your Facebook Audience

If you manage a Facebook Page for your business or organization, you've surely noticed that not all of the people who “liked” your page see every update.  Even taking away the fact that not everyone is on Facebook on any given day when you post, the amount of people who have your update show up in their news feed can be as low as one percent of your total fan base or even less.  You can thank Facebook’s drive for more advertisers for that.  What can help boost that number, however, is engagement.  It’s a fact that if more people “like” or comment on a post today, more people will see it, and that engagement can even boost the number of people who see your next post.  Because of this, it’s crucial to select material to post that is designed for engagement.  Here are 5 ways to engage and grow your Facebook audience: 1) Contests and Giveaways I decided to put the hardest to implement at the top of this list, but if you’re willing to do the work...

SEO Checklist - 10 Things To Check Right Now

If you’re new to search engine optimization, or   SEO , and frankly, even if you aren't, there’s a lot to take in, a lot to remember. To make sure your bases are covered, here are ten things to check right now. (Start at the top of your web pages and work down.) 1) The blue text you see in the search results (see the picture further down) is called the   ‘title tag’ . What do yours look like? Are they enticing? Keyword rich? If someone read yours, would you want to click through from the search results to your site? 2) Does your   meta description , the bit that comes underneath the title in the search results, describe your web page accurately? Is it inviting? If I was a random user, would I click it? The answer to these questions should always be yes. 3) Are all your   URLs   (eg, www.example.com or www.example.com/example_page) easy to understand? If a human read them, could they get a sense of w...

Panda and Penguin Safe Link Building Strategies - You Should Not Miss These!

Since the Panda and Penguin update was launched, web marketers and online businesses because conscious of how they will build back links and traffic for their websites. They are vigilant of the fact that they might be banned or removed from the major search engines because they are violating the terms and conditions. Google is now uptight on eliminating web sites performing keywords stuffing, cloaking, bad back linking and rehashing content. It hates to see spammers on a reliable and credible search engine. Traffic should be earned. It is not easy at all because it takes time, effort, patience, positive attitude and even money to build quality back links. Remember, there's no such thing as overnight result, it will wait your for several weeks or months before you can see the results. The following are the website optimization techniques you can consider if you are searching for a can Panda and Penguin safe link building campaigns: Guest Posting Guest blogging is one of...

5 Tips to Create a Facebook Page for your Business

Facebook now has over 500 million members, the equivalent of the population of the European Community. It also became the most visited website, surpassing the Google search engine . Being on Facebook has become a virtual necessity for brands and businesses, would that not to appear has been. But beyond the hype, before embarking, it is to master the challenges of the social media. Here are 5 tips which helps you to create a facebook page for your business. 1. Choosing the right type of Facebook page : The first step to achieve this is to create a facebook page that matches your business. In the case of a company, Facebook makes it easy to spot by proposing a process of creating specially dedicated page. So just click on the frame "Company, Institution or Organization" and complete the proposed with the name of your business form and select the type of business that suits you from the list. 2. Add a profile picture to his Facebook page Company : The process of crea...