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Showing posts from September, 2014

What Is Digital Marketing?

Digital marketing is a sub branch of traditional marketing and uses modern digital channels for the placement of products e.g. downloadable music, and primarily for communicating with stakeholders e.g. customers and investors about brand, products and business progress. So digital marketing is about two things -  access to your products and communication. You can watch our digital marketing video below, download the new 2nd edition of our Introduction To Digital Marketing eBook or read on for more information on what’s included as part of it: Online Marketing - Website Optimization - Search Engine Marketing (SEM) - Video Search Engine Optimisation (VSEO) - Social Media Optimization (SMO) - Blogs & Forums - Online Display Advertising - Email Marketing - QR codes Mobile Marketing - Messaging (SMS & MMS) - Mobile Internet - Mobile Apps - App advertising Digital Marketing Services Radio Marketing - Radio Advertising - Podcasts - ...